It was a tough decision, but having an excuse to write that headline made it all worthwhile.
My first “smartphone” was a Handspring Treo 180, almost 10 years ago. When I moved to Knoxville a few years later, the lack of T-Mobile service disabled most of the smartness, so I regressed to a Palm TX paired to a Cingular Razr Bluetooth phone, a semi-smart setup.
Last weekend, I wrestled the “iPhone vs. Droid” decision to a conclusion. With a Droid, I get Floyd: Verizon covers the neighboring county, AT&T doesn’t, and Floyd has some of my favorite folks and music stops on the crooked road. (I made the decision despite this horrible Droid website.)
Now I just have to convince my friend Clyde that I ordered the new smartphone (smart new phone?) before reading his blog saying that news folks should get smartphone-savvy right away. “Honest, Clyde, I got the Droid because of Floyd” sounds like one of those 1940s novelty songs.
Maybe I’ll get an iPad next month.
Responding to a Gartner Research study that forecast mobile devices would replace PCs in Web access by 2013, Bentley built a timeline from the endpoint to the present.
If you’re a “key editor” at a newspaper, you should get a smartphone this month, or you’re already playing catch-up.
By August-September, Clyde says, newspapers should be training their news and ad staff on “mobile potential,” if they want to stay on track with the Gartner deadline. Within a year, mobile reporters should be producing niche-market features for mobile customers. Clyde’s examples: “Smoke-break wraps, during-game scores, pre-commute weather.”
He doesn’t mention one crossover: Twitter (or Facebook status updates), whether Twitter’s 140-character limit is really enough for a “nugget of news” or not. Newspapers, broadcasters and online-only newsies are already tweeting away to anyone with a smartphone Twitter app, including Clyde’s own blog. So obvious it went without saying, I guess.
(I’m @bobstep on Twitter.)
(Note: If anyone from Verizon offers me a “referrer” bonus check for the slogan “Get Floyd with a Droid,” I’ll take it.)